There are so many things to take into account - your ambition, your ego, the press, the consumers. You can never be sure that you'll be on top of the pile again.

I sensed that women wanted to be a little different. My fluidity gave them a way of interpreting their bodies in a more personal, individual way.

My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of taste which runs through every single product. Sitting side by side, they are perhaps more stimulating than they would be just on their own. It gives a new idea, a new proposal, a new perspective.

I believe that style is the only real luxury,that is really desirable

I started to take care of my body after I turned 50. I never liked how I looked physically because I was too cute, short, with coloring only on my cheeks, the perfect little nose, and then the blue eyes. But I would have preferred to have the look of a tough guy from the wrong side of town - one of those fascinatingly ugly looks.

From the elitism of luxury to the democracy of beauty.

Elegance does not catch the eye. It stays in memory.