The difference between style and fashion is quality.

Emphasize comfort without compromise.

I've always thought of the T-shirt as the Alpha and Omega of the fashion alphabet, ... The White T.

Elegance is not catching somebody's eyes, it's staying in somebody's memory

My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of taste which runs through every single product. Sitting side by side, they are perhaps more stimulating than they would be just on their own. It gives a new idea, a new proposal, a new perspective.

Italy is not widely thought of as a pioneer of youth culture in the way, say, the UK is.

Acknowledge the elegance of simplicity.