Swearing is industry language. For as long as we're alive it's not going to change. You've got to be boisterous to get results.

Swearing is industry language. For as long as we're alive it's not going to change. You've got to be boisterous to get results.

I don't like looking back. I'm always constantly looking forward. I'm not the one to sort of sit and cry over spilt milk. I'm too busy looking for the next cow.

How many restaurants do we know across the world that customers visit once and once only?

The secret is to make sure the business is running to perfection, with or without me.

I am the most unselfish chef in Britain today.

It's quite weird knocking that out of them and telling them to forget cooking for chefs; forget what chefs say about your food.