Sometimes the guys who run the visual effects shop will bury it in and not tell us. We'll be in the middle of the edit, watching it for the fifth or sixth time, and we'll be like, "What's that big W on that building? I don't think we can do that. We haven't asked DC." And then, they take it out.
Greg BerlantiFan feedback going from a box of letters once every few months to literally tweeting while the show is airing. We are able to get a much quicker response to the choices we're making as storytellers.
Greg BerlantiThere's even more blending of genres happening. They blend sci-fi with action, or family drama with a mystery show. People don't want to just do the same thing that everybody's done a thousand times before, and that's probably a big part of it. I think you're also seeing television and features speak to each other. You see it happen in movies, and it starts to get reflected on the small screen.
Greg BerlantiYou want to go to a place where you work every day, where you get to tell stories that look and feel like the audience in America that are watching. You're really limited, if you walk into a room and you can just tell stories about that. So, we've been really blessed.
Greg Berlanti