There's even more blending of genres happening. They blend sci-fi with action, or family drama with a mystery show. People don't want to just do the same thing that everybody's done a thousand times before, and that's probably a big part of it. I think you're also seeing television and features speak to each other. You see it happen in movies, and it starts to get reflected on the small screen.
Greg BerlantiI would be Jesse Martin ..., but not to be his character, just so I could be Jesse Martin and sing like Jesse Martin for a day.
Greg BerlantiSometimes the guys who run the visual effects shop will bury it in and not tell us. We'll be in the middle of the edit, watching it for the fifth or sixth time, and we'll be like, "What's that big W on that building? I don't think we can do that. We haven't asked DC." And then, they take it out.
Greg BerlantiThere's even more blending of genres happening. They blend sci-fi with action, or family drama with a mystery show. People don't want to just do the same thing that everybody's done a thousand times before, and that's probably a big part of it. I think you're also seeing television and features speak to each other. You see it happen in movies, and it starts to get reflected on the small screen.
Greg BerlantiFan feedback going from a box of letters once every few months to literally tweeting while the show is airing. We are able to get a much quicker response to the choices we're making as storytellers.
Greg Berlanti