I never do pictures that I've done before - but I really try not to. Whenever I get an assignment I try to think how to shoot this person for this story in this magazine at this point in time.
Gregory HeislerThere are a lot of decisions to make, creatively. Now, with digital, you can really be the author of your own work. From the beginning to the end of the process, you control everything.
Gregory HeislerDigital held no romance for me at all. I hated it. I miss my big cameras. The working process, I miss it.
Gregory HeislerI hate to say it because I think people are risk averse these days more than ever. Before they even pick up the phone, they know what the picture's going to be. So there's a certain comfort in that, a certain security that they can lay out the cover of the magazine and kind of know what it's going to be.
Gregory Heisler