If you just enchanted one person per day, you would make a big dent in the universe.

It's easy to say that entrepreneurs will create jobs and big companies will create unemployment, but this is simplistic. The real question is who will innovate.

'Branding' has taken on too much of a role as a specialized craft performed by voodoo artists.

I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need.

Steve [Jobs] proves that it's OK to be an asshole... He just has a different OS.

Looking back on my own career, I've come to the conclusion that too much money is worse than too little.

I have developed a Zen-like approach to the operating systems that people use: 'When you're ready, the right operating system will appear in your life.