"Patents make our product defensible." The optimal number of times to use the P word in a presentation is one. Just once, say, "We have filed patents for what we are doing." Done. The second time you say it, venture capitalists begin to suspect that you are depending too much on patents for defensibility. The third time you say it, you are holding a sign above your head that says, "I am clueless."
Guy KawasakiThe key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
Guy KawasakiYou have to start with the basic premise that you need to know what your competition is doing.
Guy KawasakiGo APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isnโt easy, but itโs fun and sometimes even lucrative. Plus, your book could change the world.
Guy Kawasaki