Ultimately, each transnational firm strives for its own advantage, and is supported in that effort by the state power wherein it resides, or at least where its main shareholders are domiciled.

Deregulation has been, above all else, a means of reducing corporate business's accountability to the public.

How well a posse policy will fare in a world with 3 billion people below the poverty line and nuclear warheads scattered around a dozen or more regions like melons in a field, is not easy to imagine.

The content and forms of American communications-the myths and the means of transmitting them-are devoted to manipulation. When successfully employed, as they invariably are, the result is individual passivity, a state of inertia that precludes action.

Triumphant capitalism has unleashed a powerful drive toward inequality, not improvement, in the social sphere.

For manipulation to be most effective, evidence of its presence should be nonexistent... It is essential, therefore, that people who are manipulated believe in the neutrality of their key social institutions.

The "cumulative effects" of unbridled commercialism, however difficult to assess, constitute one key to the impact of growing up in the core of the world's marketing system. Minimally, it suggests unpreparedness for, and lack of interest in, the world that exists outside the shopping mall.