Engineering, medicine, business, architecture and painting are concerned not with the necessary but with the contingent - not with how things are but with how they might be - in short, with design.
Herbert SimonTechnology may create a condition, but the questions are what do we do about ourselves. We better understand ourselves pretty clearly and we better find ways to like ourselves
Herbert SimonThe intelligent altruists, though less altruistic than unintelligent altruists, will be fitter than both unintelligent altruists and selfish individuals.
Herbert SimonA complex decision is like a great river, drawing from its many tributaries the innumerable premises of which it is constituted.
Herbert Simon