If artists do have ideas, they're often not great.

Even my nighttime dreams are very, very rooted in reality. They just start to become surreal, little by little.

I like the feeling of keeping people off-balance and having the audience not knowing where I'm coming from or keeping that mysterious.

Shooting videos with lots of effects is like shooting a bunch of puzzle pieces.

A lot of the music video stuff I've worked on is mostly me pitching ideas, and then if [the artists] have notes or thoughts, I'll integrate them into the idea.

I'm a fan of the mythos of Atlanta hip-hop, and it's something I grew up imagining. It was very interesting to get there and see the real version of this world and then reconcile the differences between what's presented as Atlanta hip-hop to the rest of the world and what the real, breathing version of it is.

The way I look at stories is often from far outside, like a god's point of view, and also very, very subjective.