We know where the television is - everything has to be a sound bite; everything has to be an image; ideas are okay as long as they don't take more than four or five seconds to explain; candidates and issues are commodities that are sold like cans of soup; entertainment is limited to what a few people believe the lowest common denominator is; and you can't talk back to it.
Howard RheingoldTechnology no longer consists just of hardware or software or even services, but of communities. Increasingly, community is a part of technology, a driver of technology, and an emergent effect of technology.
Howard RheingoldA phone tree isn't an ancient form of political organizing, but you have to call every person.
Howard RheingoldWhat is it about sex? Is it the sensations, or is it the meanings and the communication game that's tied into that.
Howard RheingoldEvery big company has some little guy who is an enthusiast off in the corner working on technology. In Japan, it is integrated into their high-level strategy. They see it as a communication medium, because for them, just the wordsโ - โand this is the problem that they have with Americansโ - โjust the words they say to you is not the complete message. Their facial expressions, their body language, there is a lot of context. Also, their written language doesn't translate to keyboards well.
Howard Rheingold