You can measure films on box office success, or people lovin' the movie whenever they see it. That's what I measure my movies on. How much people love these movies after they get a chance to see them, no matter how they get a chance to see them.
Ice CubeI want to do more drama. Comedy is the path of least resistance for my company. People know we can do them. People know they get a good response. People want to make them. Who am I to push up against that?
Ice CubeYou really have to challenge yourself to come out of those parameters that they put you in, even if that's your job.
Ice CubeI think hip-hop has changed. When I first came out, hip-hop was more of a kind of way to learn about new places, new things. What are kids doing on the East coast, what are kids doing here. Then it left that and is like a party mode. I think it's going back to people wanting to get messages and wanting to learn things from the music.
Ice Cube