The most inspiring thing for me about Calvin Klein was how subversive the advertising's message was. That's what drove me in my creative process and also in my creating now. The new advertising campaign is Calvin Klein the way I see it today. It's also bringing back the kind of subversive element that I always saw in Calvin Klein's campaigns.
Italo ZucchelliThe most inspiring thing for me about Calvin Klein was how subversive the advertising's message was. That's what drove me in my creative process and also in my creating now. The new advertising campaign is Calvin Klein the way I see it today. It's also bringing back the kind of subversive element that I always saw in Calvin Klein's campaigns.
Italo ZucchelliI really believe in clothes that are new, that are innovative - but that everybody wants to wear.
Italo ZucchelliI have a very small team by choice, because I don't believe in teams of 55,000 people.
Italo ZucchelliThe rules of the game in general are going to change for everything, not just menswear. People want to have fun with clothes. We sold out of the mirror suits in New York, and the black suits were still there. It tells me that men are looking for something that makes them feel good, makes them have fun, and makes them stand out. And it's all different sorts of men.
Italo ZucchelliThere are many things Calvin Klein would have never done - he would have never put men in leggings in a show; he would have never done a fluorescent suit - but these are things that are right for the moment. For example, a fluorescent suit is graphic, and Calvin Klein is about being graphic. And Calvin Klein is always modern at its core, so I inject my own research and my own innovation, and I make it my own. But I never deny that core, because that would be stupid.
Italo Zucchelli