The first complaint we hear from everyone is: 'Why would I want to join this stupid useless thing and know what my brother's eating for lunch?' But that really misses the point because Twitter is fundamentally recipient-controlled - you choose to listen and you choose to leave. But you also choose what to put down and what to share.

Revolution looks at the intersection ahead and pushes people to do the right thing.

From a product standpoint, we want every touch point to feel magical. It inspires trust.

My goal is to simplify complexity.

Build what you want to see in the world.

Constraints inspire us in how we approach the press, how we approach business relationships, how we do everything.

Make every detail perfect and limit the number of details to perfect.