Everybody's going to do the 3D slightly differently the same way that people are going to deal with color differently. Some movies downplay the color, some color is very vibrant. Color design is very different. We've got to think of 3D like color or like sound, as just part of the creative palette that we paint with and not some whole new thing that completely redefines the medium.
James CameronI'm willing to engage or indulge real ideas, but if we don't do something [about global warming], we're all going to die! What's it going to take, a big f--ing disaster with all kinds of people dying? We need to change our priorities fast.
James CameronWriting a screenplay, for me, is like juggling. It's like, how many balls can you get in the air at once? All those ideas have to float out there to a certain point, and then they'll crystallize into a pattern.
James CameronI think "Avatar" is kind of a unique category where people are enjoying the unique theatrical experience even though they may have seen it on the small screen. They want to have that immersive, transportive experience. "2001: A Space Odyssey" played for three years at the Loews cinema in Toronto. I remember that. It just kept playing. People wanted to return to that experience. That may not be the best example because I think "2001" took 25 years to break even.
James Cameron