We’re taught to do things the right way. But if you want to discover something that other people haven’t, you need to do things the wrong way. Initiate a failure by doing something that’s very silly, unthinkable, naughty, dangerous. Watching why that fails can take you on a completely different path. It’s exciting, actually. To me, solving problems is a bit like a drug. You’re on it, and you can’t get off.
James Dyson[M]anufacturing, science and engineering are ... incredibly creative. I'd venture to say more so than creative advertising agencies and things that are known as the creative industries.
James DysonIn the digital age of "overnight" success stories such as Facebook, the hard slog is easily overlooked.
James DysonSome of the best inventive moments are born out of 'wrong thinking'. Most people start with the right way so they all follow the same path. The wrong way will lead to mistakes from which you can learn and create new discoveries-the kind of original ideas that come to life when we dare to be different, keep an open mind, and have no fear of failure.
James Dyson