In the past, the U.K. got away with selling things that weren't unusual. Now it's no use trying to export without having something that's unusual and better.

When I started off, I was working in a shed behind my house. All I had was a drill, an electric drill. That was the only machine I had.

[M]anufacturing, science and engineering are ... incredibly creative. I'd venture to say more so than creative advertising agencies and things that are known as the creative industries.

Reality TV is anything but.

All our engineers are designers and all our designers are engineers.

It's the unlikely juxtaposition of creativity and logic which causes the wooliness and confusion around the term 'innovation'. Everybody wants to be innovative; many companies and ideas are proclaimed to be innovative and no one doubts that innovation is a money spinner. And, thus, we are all looking for the magic formula. Well, here you go: Creativity + Iterative Development = Innovation.

I just think things should work properly.