I would suggest two approaches to begin the leadership journey in earnest. First would be to ask oneself, in every interaction with others over the course of a single day: How can you best serve this person? Another approach would be to attempt, over the course of a single day, to reframe your declarative statements into questions. The thoughtful use of questions can be transformational. In my experience, most people find these exercises more challenging - and more rewarding - than they would have imagined.

Ronald Reagan was a traditionalist - who purposefully, effectively unleashed innovation and change in himself, in the nation, and in the world. He was a "great communicator" who achieved memorable intimacy with the people everywhere - yet he was often disengaged from his own family.

William McKinley has surely been underrated - in no small part because he was succeeded by a memorable leader, Theodore Roosevelt.

There are people all around us whose lives are masterpieces of service. One thinks of parents working two or three jobs to serve their families and community. So, too, many in the military or in nursing or teaching. As the needs are endless, so are the possibilities of service. Now, more than ever, empowered by the Internet, more of us can serve in more ways than ever before in history.

My books arose from my own experience, when I sought guidance in practical leadership in my career. In sum, I strive to write the kind of book that I would find valuable in my own life.

When Americans decry our politicians, we must remember that ultimately, politicians reflect us. When we demand more than mediocrity - and the passing comforts it bestows - we will certainly attain it. One hopes and prays it doesn't take an historic crisis for us to demand and reward excellence in public service.

Many people become self-conscious when they communicate. Whether it's writing or speaking, they are consumed by anxiety. Self-consciousness is an impediment to what is required to serve an audience effectively. One's goal must be to achieve audience consciousness. To put oneself in their place, to recognize that the value of any communication arises from how it is received by them, not by what it means to the author. Rather than learning a multiplicity of rules for speaking, for example, I would suggest that a focus on serving one's audience will simplify and clarify everything.