I think the financial restraint really pushes me as a director to be more creative with the way I shoot the film.

Marketing has taken such a complete shift, thanks to the internet.

Not many people realize this, but I'm a really squeamish guy. When I watch other horror films that are really over-the-top with their blood and guts, I cannot watch it. So if my threshold to something onscreen is at that level, you can imagine how my threshold is to all the pain and suffering that is happening in the real world.

Your actors need to trust you as a director, but normally, I think you just need to have an open communication between the actors and the director. I think the director needs to really paint his or her vision to the cast and let them know the kind of mood that he or she is making. I think that's very important.

Whether it's a popcorn movie or some really intellectual sociopolitical movie, I think to some degree they're all influenced by the social climate that we're living in.

We're not just horror fans. We're film fans. I love action films. I want to do action films. I want to do romantic comedies. I love all this stuff. So, if I find the good material, I'll do it.

What makes horror movies work is the idea that "oh my God, what would I do if I were in that situation? How would I get out of that alive? What would I do if I saw the door to my closet creaking open in the middle of the night and a doll on a tricycle comes riding out?"