Biomimicry is innovation inspired by nature. In a society accustomed to dominating or 'improving' nature, this respectful imitation is a radically new approach, a revolution really. Unlike the Industrial Revolution, the Biomimicry Revolution introduces an era based not on what we can extract from nature, but on what we can learn from her.
Janine BenyusIf we are to use our tools in the service of fitting in on Earth, our basic relationship to nature--even the story we tell ourselves about who we are in the universe--has to change.
Janine BenyusBiologically inspired materials could revolutionize materials science. People looking at spider silk and abalone shells are looking for new ways to make materials better, cheaper, and with less toxic byproducts.
Janine BenyusThe truth is, natural organisms have managed to do everything we want to do without guzzling fossil fuels, polluting the planet or mortgaging the future.
Janine BenyusIf the age of the Earth were a calendar year and today were a breath before midnight on New Year's Eve, we showed up a scant fifteen minutes ago, and all of recorded history has blinked by in the last sixty seconds. Luckily for us, our planet-mates--the fantastic meshwork of plants, animals, and microbes--have been patiently perfecting their wares since March, an incredible 3.8 billion years since the first bacteria. ...After 3.8 billion years of research and development, failures are fossils, and what surrounds us is the secret to survival.
Janine Benyus