Biologically inspired materials could revolutionize materials science. People looking at spider silk and abalone shells are looking for new ways to make materials better, cheaper, and with less toxic byproducts.

Conserving habitats is a wellspring for the next industrial revolution.

Organisms dont think of CO2 as a poison. Plants and organisms that make shells, coral, think of it as a building block.

Biomimicry is innovation inspired by nature. In a society accustomed to dominating or 'improving' nature, this respectful imitation is a radically new approach, a revolution really. Unlike the Industrial Revolution, the Biomimicry Revolution introduces an era based not on what we can extract from nature, but on what we can learn from her.

The truth is, natural organisms have managed to do everything we want to do without guzzling fossil fuels, polluting the planet or mortgaging the future.

Biomimicry is … the conscious emulation of life’s genius.

The real survivors are the Earth inhabitants that have lived millions of years without consuming their ecological capital, the base from which all abundance flows.