I like to think that people can see that and appreciate that idea and then, by some mechanism of wearing the fragrance, sort of carry that idea with them in their own life. Whether it's a weekend in Louisiana or in New York City or in Venice, Italy, or wherever they may be. I think there's something kind of fascinating and powerful about that.
Jared LetoWhen youโre young, you donโt know that youโre poor, you just know whether or not youโre happy. And i was happy, and loved. My mom did whatever she has to do to get by, and the lesson i learned from my childhood was that itโs possible to pursue happiness, no matter where that pursuit may lead you.
Jared Leto