Never put lettering in your photos unless you want it read.

You cannot accurately remember color.

You see shape, and how the light hits things, how the color changes from one end of the photo to the other, and how movement affects the mood of the photo.

It's important to realize that the images are everywhere, not just where you want or expect them to be.

Sometimes as you work, you find that you are learning things about your own perceptions and motivations that are way below you consciousness. If you get lucky, you recognize what you are doing, but all too often we don't find the connection between our work and our own motivations.

There are rules about perception, but not about photography.

It's not just when you shoot, or what you shot, or where you shoot, it's the combination of the three.