It is not enough for theory to describe and analyze, it must itself be an event in the universe it describes. In order to do this theory must partake of and become the acceleration of this logic. It must tear itself from all referents and take pride only in the future. Theory must operate on time at the cost of a deliberate distortion of present reality.
Jean BaudrillardI hesitate to deposit money in a bank. I am afraid I shall never dare to take it out again
Jean BaudrillardDriving is a spectacular form of amnesia. Everything is to be discovered, everything to be obliterated.
Jean BaudrillardWe shall never resolve the enigma of the relation between the negative foundations of greatness and that greatness itself.
Jean BaudrillardFreud thought he was bringing the plague to the U.S.A., but the U.S.A. has victoriously resisted the psychoanalytical frost by real deep freezing, by mental and sexual refrigeration. They have countered the black magic of the Unconscious with the white magic of "doing your own thing," air conditioning, sterilization, mental frigidity and the cold media of information.
Jean Baudrillard