Make linking to the rest an essential part of what you do best.

I can use my credit card to send money to the Ku Klux Klan, to antiabortion fanatics, or to anti-homosexual bigots, but I can't use it to send money to WikiLeaks. The New York Times published the same documents. Should we tell Visa and MasterCard to stop payments to the Times?

Make linking to the rest an essential part of what you do best.

The industries closest to Google - media, advertising, and entertainment - are affected first. But the avalanche that is Google and the internet will overtake all industries and institutions - carmakers, bankers, universities, government - as we undergo a fundamental restructuring of the economy and society. Every industry and institution would be wise to understand the need for handing over control, for transparency, for collaboration and speed.

Life is a beta. Voltaire said that the perfect is the enemy of the good. Google lives the rule as it introduces every new product as a beta. That is Google's way to say that it trusts us to help it finish its products. It is Google's way to open up its design process to our wisdom.

Do what you do best, and link to the rest

I would like to see transparency become the default for the American government: Abolish the Freedom of Information Act so we don't have to ask government for information but government must ask to keep information from us. The more transparent government is, the more collaborative it can become. The more our officials learn to trust us - with information and a role in government - the more we can trust them.