I was doing a lot of web design at the time. And anybody that has an agent thinks, "Why do I need an agent?" Maybe it's a little different as an actor - of course you need an agent - but any kind of agency that's selling something for you, you think, "Why can't I sell this myself? It doesn't make sense."

So I tried to get my shot with a 50mm and I did it - this is when we're shooting film, not digital. The guy that hired me looked through the pictures and was like, "Oh, this is pretty good. You did a good job." And I was like, "Yeah, I'm sorry. I only had a 50mm. My girlfriend rented the wrong lens..." and he stopped looking at the pictures and he looked up at me and he said, "You shot this with a 50mm? You're hired."

It 2001 when we started. But prior to that, I had made this website called sundancepics.com, where me and this other photographer, Randall Michelson, could sell our images from Sundance online and it was successful. Steve Granitz, who's my main partner at WireImage, we were already working together, and I was like, "Look dude, this is it. We can do this."

There were just moments of the punk scene and I realized that I had to capture it. There was also this photographer in our preschool - I went to a Montessori school in Baltimore, Maryland - and they had this photographer come and take all these incredible photographs. They looked like they were from Life magazine.

I always knew I was going to be an artist. It was a done deal right from when I was very little. It sounds like the dumbest thing ever, but my mom used to doodle when she was on the telephone and she made these - they weren't just little scribbles - these little shapes and forms. I don't know why she did it. I've never seen her do it again.

I ended up meeting this guy Stefan Simchowitz, who produced Requiem for a Dream and also went to AFI. I randomly met him in Cannes. By September of 2000, we had made a deal with this company that he was working with. They merged with us and in January of 2001, we opened WireImage. It was pretty crazy because I only started shooting celebrity stuff in 1998 - literally two and a half years later, I'm opening this company.

Well, I talk about one moment in the book, but I don't know if that's my moment of discovery. It was a moment. In the book, I talk about how I started shooting, how I became a photographer.