So my resolution this year is: I'm not a money guy, but I want to make our next product a commercial success, so that people will say, 'Hey, there's a huge market out there. If you make a high-quality games that can touch people, it's going to do great business.

We do have to learn poetry at school. Poetry is interesting to me, particularly Chinese poetry. It's like an ancient form of song. There's five sentences, seven sentences - they're very different from English poetry. Chinese poetry is much more rigorous. You can only use this many words, and they will form some kind of rhythm so people can actually sing it. To me, poetry is quite abstract but also quite beautiful.

I still hope that more people can create art, even though artistic genres may never be the most popular or money-making genres. But the thing is, I think art is more long-lasting. It stays in people, and it changes them.

What I want to try to prove is that artistic games, when done properly, can still be a commercial success. By doing that, I will be able to essentially shift the industry and create more opportunity for people to create artistic games. In a way, making money is important for us right now. Not because we need it, but because the industry needs it.

I think free-to-play is both exciting and also really dangerous.

I think "artistic" simply means there's more of the creator in the thing. Whether it's painting or song or movie or game, the creator puts more of themselves into the piece, so when the audience see it, they feel something real, they feel something human, they feel something that's like a person.

In cinema we have all kinds of ways of communicating: cinematography, lighting, character performance. If you pay attention to silent era movie actors, they are big about postures and really exaggerated expressions so you can understand how they feel. We use all kinds of techniques from cinema to help communicate emotion.