In cinema we have all kinds of ways of communicating: cinematography, lighting, character performance. If you pay attention to silent era movie actors, they are big about postures and really exaggerated expressions so you can understand how they feel. We use all kinds of techniques from cinema to help communicate emotion.

Honestly, I can't understand English poetry. Because I am not an English speaker, when I read it I never know how to read it in the right rhythm.

There are words that exist in one language and not in another language. It creates barriers that keep us from understanding each other. I'm often frustrated using words to talk to people.

Entertainment, in the end, is a food industry for feeling.

What I want to try to prove is that artistic games, when done properly, can still be a commercial success. By doing that, I will be able to essentially shift the industry and create more opportunity for people to create artistic games. In a way, making money is important for us right now. Not because we need it, but because the industry needs it.

We do have to learn poetry at school. Poetry is interesting to me, particularly Chinese poetry. It's like an ancient form of song. There's five sentences, seven sentences - they're very different from English poetry. Chinese poetry is much more rigorous. You can only use this many words, and they will form some kind of rhythm so people can actually sing it. To me, poetry is quite abstract but also quite beautiful.

I think "artistic" simply means there's more of the creator in the thing. Whether it's painting or song or movie or game, the creator puts more of themselves into the piece, so when the audience see it, they feel something real, they feel something human, they feel something that's like a person.