This is, in fact, the biggest show that Marvel television has ever taken on, in the animation world. We had a real challenge that was posed to us, and that was this little, tiny art-house movie that came out last year, that I don't know if you saw, called Marvel's The Avengers, written and directed by our friend Joss Whedon, and it really set the template.
Jeph LoebWhen we first sat down and talked about how much of the show we were going to do based on the movie, there are certainly things you can see right away, but we wanted to make sure that the audience who maybe never saw the movie or has maybe never seen any of the Marvel characters before - and I know there's three of them left on the planet - could have someone that could be their eyes and take them in.
Jeph LoebWhile we do have 50 years of terrific Avengers stories, many of which our writing staff has written, along the way, this has to live in its own world.
Jeph LoebWe knew that, in doing something that's based around the world of the movie and how popular that is, we really wanted to do the biggest show that we've ever done, in terms of the look of the show.
Jeph Loeb