I have to love the DNA of the brand fundamentally. I need to be able to fuse my personality with theirs. That's what I've done with Adidas, Swatch, and in a different way with Moschino. I really have to feel fused with it.

Working with Moschino, a real high fashion Italian brand, maybe I'm under tighter deadlines, but sometimes under tight deadlines you do your best work.

I have to birth those ideas. Those designs have to come into the world. It's not only my goal, it's my reason for being on the planet. If I'm not doing them, then I'm not fulfilling my calling. It's very instinctual for me.

The fact that people look at pictures so tiny on Instagram - people ask me about it popping on Instagram, but I didn't alter myself to be that. I didn't change for the screens, I've just been doing me.

I guess I always think of myself as more of the people. I always feel like a bit of an outsider.

I won't work with people who won't give me the freedom to be me.

I don't speak Italian, but I do speak Moschino.