I guess I always think of myself as more of the people. I always feel like a bit of an outsider.

Working at Moschino has been great because I just have to deliver when I have to deliver.

There are the great people who have grown and loved me, like Katy [Perry] - who started as a fan and told me that one day she hoped I would dress her, and asked for a picture with me at a fan meet and greet. Now she's became one of the world's most important pop stars. I've supported her since the beginning, out of believing in a spark in her and giving her a chance because she was a girl who obviously seemed very passionate about what I am doing.

The fact that people look at pictures so tiny on Instagram - people ask me about it popping on Instagram, but I didn't alter myself to be that. I didn't change for the screens, I've just been doing me.

I have to love the DNA of the brand fundamentally. I need to be able to fuse my personality with theirs. That's what I've done with Adidas, Swatch, and in a different way with Moschino. I really have to feel fused with it.

The world has changed around me. I've been me, and continuously being me in a constant, steadfast way.

I have to birth those ideas. Those designs have to come into the world. It's not only my goal, it's my reason for being on the planet. If I'm not doing them, then I'm not fulfilling my calling. It's very instinctual for me.