The essence of creativity is figuring out how to use what you already know in order to go beyond what you already think.
Jerome BrunerApollo without Dionysus may indeed be a well-informed, good citizen but he's a dull fellow. He may even be 'cultured,' in the sense one often gets from traditionalist writings in education. . . . But without Dionysus he will never make and remake a culture.
Jerome BrunerOrganizing facts in terms of principles and ideas from which they may be inferred is the only known way of reducing the quick rate of loss of human memory.
Jerome Bruner