A lot of it had to do with when it's released and what's out in the marketplace, what's its competition.
Jerry BruckheimerBecause you can't do anything halfway, you've got to go all the way in anything you do.
Jerry BruckheimerWell, I started years ago with Flashdance and we also did Coyote Ugly, so I have put my toe in the water before with romantic comedies. I love making them and I love making people laugh. That's a trademark that I don't think any producer would turn down.
Jerry Bruckheimer