The awesome thing about lettering - which is different from many forms of art - is that you can actually see your mistakes. There are sophomore mistakes that people do at the beginning that you spot everywhere. For example, a lot of people make 'W's by turning 'M's upside down.
Jessica HischeIf you say that you're a cheap designer, you're a cheap designer. It's really hard to recover from that.
Jessica HischeEvery new thing you make will be (should be) the nicest thing youโve made so far, because youโre learning and getting better with each and every new project.
Jessica HischeThe reason why many clients don't value design is because haven't had a designer prove to them the value of it. You need to prove it to clients who've hired a bunch of shitty designers and their business has not been that successful. When they hire a good designer, they see the difference.
Jessica Hische