If you say that you're a cheap designer, you're a cheap designer. It's really hard to recover from that.

Every new thing you make will be (should be) the nicest thing you’ve made so far, because you’re learning and getting better with each and every new project.

If you are on Craigslist to get a sofa, and you see one for free. You think there’s something tragically wrong with it - maybe there are bedbugs. But if you see a sofa on there for $2,500, you think ‘oh man, that sofa must be amazing’. It’s the same thing with art - you set your own value.

To be a good artist / letterer / designer / guitar player it takes practice. A lot of it. More than you can even fathom when you're starting out.

Web design is something that's super technical but can be super tedious if you have to deal with asshole clients.

I was a generalist in college. You take a lot of courses to feel out what you're interested in. I really felt web design was too limited for me to interested in it - [instead] I was really into typography.

The reason why many clients don't value design is because haven't had a designer prove to them the value of it. You need to prove it to clients who've hired a bunch of shitty designers and their business has not been that successful. When they hire a good designer, they see the difference.