We kept moving forward and didn't try to recreate the past .. the approach to each album was radically different every time. Many bands would have some success and, because they were locked into having a single - something we didn't have to worry about - they had to make sure there was something similar on the next album ... that was never the idea with Led Zeppelin .. the goal was to keep that spark of spontaneity at all times.
Jimmy PageIf you wanted to chart new territories and head off over the horizon, you had to make sure you weren't overly influenced by what others were doing ... so it didn't matter what other bands were doing ... we did what we were doing.
Jimmy PageThe way I see it, rock & roll is folk music. Street music. It isn't taught in school. It has to be picked up.
Jimmy PageWhen you hear the melodic structures of what classical musicians put together and you compare it to that of a rock & roll record, there's a hell of a long way rock & roll has to go.
Jimmy PageMy guitar style was developed during that 10-year period. That's me. That's the way I play, and I don't wish to play any other way. Our own individual identities are firmly stamped on this album.
Jimmy PageMy vocation is more in composition really than anything else-building up harmonies using the guitar, orchestrating the guitar like an army, a guitar army. ... I always felt if we were going in to do an album, there should already be a lot of structure already made up so we could get on with that and see what else happened. ... I always believed in the music we did and that's why it was uncompromising. ... I don't think the critics could understand what we were doing.
Jimmy Page