Now the cigarette companies claim that they don't do that [ pay to have their product advertised in movies ] anymore, although it certainly makes you wonder a bit when an independent production like "In The Bedroom", you know, seems to focus constantly on Marlboros and almost it turns into a Marlboro ad, whether there was any money exchanged.
Joe EszterhasThey do the same thing [with cigarette] that they do in the kind of action picture where you know 200 people are killed and then there's no pain.
Joe EszterhasI'm not suggesting at all that we take away all of the characters' vices. I am suggesting that this particular vice is so insidious, so nefarious, and so deadly that simply by glamorizing it or poisoning our young adults, and I think it's a very separate category, but in no way am I suggesting that we move on from banning smoking in movies to banning drinking, you know, or whatever else we want to do.
Joe EszterhasFrom what I've been able to determine, many of our big stars are addicted to tobacco. They want to smoke in movies for the same reason I smoked as I wrote, which is that they think their performance is going to be better.
Joe EszterhasI think that Hollywood is sort of guilty of having a moral blind eye on this subject. While at the same time, you know, being involved in a lot of liberal causes and being involved very militantly, Hollywood is, in fact, guilty of helping to addict people to smoke.
Joe Eszterhas