Now the cigarette companies claim that they don't do that [ pay to have their product advertised in movies ] anymore, although it certainly makes you wonder a bit when an independent production like "In The Bedroom", you know, seems to focus constantly on Marlboros and almost it turns into a Marlboro ad, whether there was any money exchanged.
Joe EszterhasIn the olden days, of course, cigarette companies would pay to have their product advertised in movies and to have actors smoke cigarettes.[Ronald Reagan used to do it.]
Joe EszterhasFrom a writing point of view, you now have teams of screenwriters working with a director. What's lost in the process is the power of that one heart, brain, gut and soul that makes something an original piece of writing.
Joe EszterhasI think it's terrible to show that to kids. It's - I think you should - if you - if you do a piece where something violent happens and someone dies or is badly injured, you must show the pain.
Joe EszterhasI was very skeptical when he began, and there have been moments where I think he's shown absolute leadership, and I think the jury is out, still out. I haven't made any final decisions on him, but I've been surprised at times. I agree with him about one thing absolutely - George W. Bush said recently that he believed in prayer and exercise. So do I.
Joe Eszterhas