For a football coach, there's nothing that matches the pain of a team not playing up to its capabilities.

Everyone knows the presidential candidates and has an opinion about them. But as you get to smaller races, that evaporates and you can win through sheer elbow grease.

I never had a desire to hurt anybody.

The way to get people civically engaged, not just during the election but throughout the year, is to tap into Facebook and let them do it with their friends.

Whatever you think of Facebook, you cannot fault it for lack of ambition.

Winning the Super Bowl was obviously a great one, but the joy I felt of going to the Super Bowl, it was what I felt about the Pittsburgh Steelers and where we came from, the history of us to that point.

People can care about changing the world. But what gets them to act is pressure and social reward.