Whether the aim is in heaven or on earth, wisdom or wealth, the essential condition of its pursuit and attainment is always security and order.

Culture means control over nature.

Revolution as an ideal concept always preserves the essential content of the original thought: sudden and lasting betterment.

Life is made too easy. Mankind's moral fibre is giving way under the softening influence of luxury.

If the Americans, in addition to the eagle and the Stars and Stripes and the more unofficial symbols of bison, moose and Indian, should ever need another emblem, one which is friendly and pleasant, then I think they should choose the grapefruit. Or rather the half grapefruit, for this fruit only comes in halves, I believe. Practically speaking, it is always yellow, always just as fresh and well served. And it always comes at the same, still hopeful hour of the morning.

The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.

We have to transpose ourselves into this impressionability of mind, into this sensitivity to tears and spiritual repentance, intothis susceptibility, before we can judge how colorful and intensive life was then.