Nelson's famous signal before the Battle of Trafalgar was not: "England expects that every man will be a hero." It said: "Englandexpects that every man will do his duty." In 1805 that was enough. It should still be.

An aristocratic culture does not advertise its emotions. In its forms of expression it is sober and reserved. Its general attitude is stoic.

The modern city hardly knows a pure darkness or true silence anymore, nor does it know the effect of a single small light or that of a lonely distant shout.

The more the specific feelings of being under obligation range themselves under a supreme principle of human dependence the clearer and more fertile will be the realization of the concept, indispensable to all true culture, of service; from the service of God down to the simple social relationship as between employer and employee.

The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.

People accept a representation in which the elements of wish and fantasy are purposely included but which nevertheless proclaims to represent "the past" and to serve as a guide-rule for life, thereby hopelessly confusing the spheres of knowledge and will.

Culture requires in the first place a certain balance of material and spiritual values.