Without metaphor the handling of general concepts such as culture and civilization becomes impossible, and that of disease and disorder is the obvious one for the case in point. Is not crisis itself a concept we owe to Hippocrates? In the social and cultural domain no metaphor is more apt than the pathological one.

An aristocratic culture does not advertise its emotions. In its forms of expression it is sober and reserved. Its general attitude is stoic.

Every age yearns for a more beautiful world. The deeper the desperation and the depression about the confusing present, the more intense that yearning.

Every work of history constructs contexts and designs, forms in which past reality can be comprehended. History creates comprehensibility primarily by arranging facts meaningfully and only in a very limited sense by establishing strict causal connections.

Science, unguided by a higher abstract principle, freely hands over its secrets to a vastly developed and commercially inspired technology, and the latter, even less restrained by a supreme culture saving principle, with the means of science creates all the instruments of power demanded from it by the organization of Might.

Play is a uniquely adaptive act, not subordinate to some other adaptive act, but with a special function of its own in human experience.

The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.