The ideas by which people . . . interpret their existence and in measure guide their behavior, were not forged in a world of wealth.

Few can believe that suffering, especially by others, is in vain. Anything that is disagreeable must surely have beneficial economic effects.

If you're rich you can buy books. If you're poor, you need a library.

The notion that you would initiate a new product without preparing the way by persuasion and advertising and salesmanship is fantastic. It's an integral part of the system.

This is a world inhabited not by people who have to be persuaded to believe but by people who want an excuse to believe.

In any great organization it is far, far safer to be wrong with the majority than to be right alone.

By all but the pathologically romantic, it is now recognized that this is not the age of the small man.