The best use anyone can make of any day is to enjoy it - and then spread that joy to others.

Don't sell yourself short. No one will value you. Set a fair price for you, your book, your services, whatever it is that you have to offer. Most of us set way too low a price. Put it a little higher than you would normally be inclined to do. The worst that can happen is someone will come along and steal it.

The best use anyone can make of any day is to enjoy it - and then spread that joy to others.

All of marketing consists in creating relationships. Real relationships: friends, lovers, partners, warriors, fans.

Not everything that counts can be counted. You can count sales. You can count fans and followers. You can count pins and tweets. But you can't count passion. You can't count commitment. You can't count engagement. You can't count relationships.

Giving back or giving forward is the one true law of marketing.

You can sell a lot more books if you work with other authors than if you try to do everything all by yourself.