Marketing does have a lot to do with the success of a film. But even more so, and especially since home video, I've learned that a movie has a life of its own. A movie goes out there, and it exists, and it continues. I'm always fascinated by what movie people bring up when they approach me.

The idea of doing a children's film is different, but quite honestly I like doing anything - any genre. I've only made one Western, which was 'Three Amigos,' but I would love to make a serious Western. I'm just wide open.

But what's interesting is now - and not only in horror, but across the board - the studios basically only make B pictures with A budgets. That's the biggest difference.

Anytime something makes money, no matter how outré, it's instantly mainstream. A good example is rock 'n' roll. When rock 'n' roll was first played to a wide audience it was considered the devil's music.

People don't understand this: Ideas are important, but they're not essential. What's essential and important is the execution of the idea. Everyone has had the experience of seeing a movie and saying, "Hey! That was my idea!" Well, it doesn't mean anything that you had that idea. There's no such thing as an original concept. What's original is the way you re-use ancient concepts.

For some reason, people think of me as someone who can do anything I want. And I'm not. You know, I need someone to put up the money.

You always want to do something different. I enjoy the process. I like making movies, and it's increasingly hard to find a movie you'd want to make.