I grew up in Los Angeles, and I've made movies all over the world... I've been in New York, Norway, Chicago, Pittsburgh, Philadelphia, London - I've been in all these cities, shooting away in the winter, thinking, 'People who choose to live here are insane.

It's not that I don't want to, it's just that there's no money in it. By that I mean the way the video business works now, the artist and the record label send out a song to a bunch of different directors and say, 'What would you do with this?' Then everyone has to come up with an idea and bid on it. For me, it's like, 'Hey, you want me to do it? Then pay me. I'm not auditioning for you.'

Anytime something makes money, no matter how outré, it's instantly mainstream. A good example is rock 'n' roll. When rock 'n' roll was first played to a wide audience it was considered the devil's music.

Marketing does have a lot to do with the success of a film. But even more so, and especially since home video, I've learned that a movie has a life of its own. A movie goes out there, and it exists, and it continues. I'm always fascinated by what movie people bring up when they approach me.

After 'The Blues Brothers,' I wanted to do a good musical number with real dancers and shoot it correctly.

I've been all over the world, and to be in Milan and see guys dressed as Jake and Elwood is amazing. They really have become a part of the culture.

I'm following a real event and real people.