I usually have to find something where I go, "I have to do this." Sometimes you don't even know what the question you're trying to answer is, but you go, "This is something I need to explore and want to explore, and it's inside me in a way that I think I can do a good job with."
John Lee HancockChristian audience, I think, have grown very tired of movies that try to pander to them. For instance if someone goes, "Ok, we're designing what we're going to do with this movie. It's a Christian movie and they'll eat it up." And you know what? Consumers are smarter than that. They go, "The movie isn't that great and he thought that I would just be a sucker and plop my $10 down for it?" Because you're looking down at the audience. You can't pander to an audience.
John Lee HancockYou set out to tell a good story. You don't do it because there is a deep message involved because the movie is almost always bad when you do that.
John Lee Hancock