Really great products, like @nest, have #design baked in from the beginning instead of slapped on at the end.
The artist needs to understand the truth that lies at the bottom of an enigma.
I have a confession: I'm not a man of simplicity. I spent my entire early career making complex stuff. Lots of complex stuff.
The simplest way to achieve simplicity is through thoughtful reduction.
Organization makes a system of many appear fewer.
I like stuff designed by dead people. The old designers. They always got it right because they didn't have to grow up with computers. All of the people that made the spoon and the dishes and the vacuum cleaner didn't have microprocessors and stuff. You could do a good design back then.