The problem in todayโs economy is that people are typically starting a family at the very time they are also supposed to be doing their best work. They are trying to be productive at some of the most stressful times of their lives. What if companies took this unhappy collision of life events seriously? They could offer Gottmanโs intervention as a benefit for every newly married, or newly pregnant, employee.
John MedinaThere are nature and nurture components to virtually every behavior a human experiences. The research effort lies only in finding the relevant percentages, not on some absolute value. That's one of the reasons behavioral scientists have to be really good statisticians.
John MedinaOur ability to adapt came from our East African birthplace, a meteorologically unstable place. If you couldn't adapt, you'd be dead. But once you've found a solution, there is no need to continue the adaptive behavioral parrying, which is bioenergetically very expensive to maintain. We are built to find answers, then hang on to them as long as we can.
John MedinaBased on research into the Picture Superiority Effect, when we read text alone, we are likely to remember only 10 percent of the information 3 days later. If that information is presented to us as text combined with a relevant image, we are likely to remember 65 percent of the information 3 days later.
John Medina