Buy on the cannons and sell on the trumpets.

I've never bought a stock unless, in my view, it was on sale.

The baskets start at $25 and] the sky's the limit, I've done baskets worth hundreds of dollars. At that price, they are putting in luxury items.

An awful lot of people keep a stock too long because it gives them warm fuzzies – particularly when a contrarian stance has been vindicated. If they sell it, they lose bragging rights.

Investment success does not require glamour stocks or bull markets.

Brand-name growth stocks ordinarily command the highest p/e ratios. Rising prices beget attention, and vice versa - but only to a point. Eventually their growth rate can diminish as results revert towards normal. Maybe not in all cases, but often enough to make a long-term bet. Bottom line: I wouldn't want to get caught in a rush for the exit, much less get left behind. Only when big growth stocks fall into the dumper from time to time am I inclined to pick them up - and even then, only in moderation.

I don't read, much less follow, the valuations or predictions. I study the numbers.